carbon neutral pledge

The Forest Products Association of Canada (FPAC) and WWF-Canada both believe that providing leadership in sustainability and environmental performance will realize some of the greatest opportunities for the future of the forest industry. With this in mind, FPAC and WWF-Canada have committed to use their collective resources and influence to affect positive change.

With the support of WWF-Canada and an independent advisory group, FPAC has committed to the goal of industry-wide carbon-neutrality by 2015 without the purchase of carbon-offset credits – a world first. FPAC and WWF-Canada have also agreed to use this partnership to leverage broader uptake within the forest industry, across the forest product value chain and in other sectors.

The intended impacts of this partnership are measurable improvements in GHG performance across the forestry industry in Canada, greater accountability for GHG impacts across the forest products value chain; and increased support for implementation of voluntary sector-wide GHG commitments in other sectors and/or countries.

FPAC has also initiated the CO2 Neutral Alliance to encourage progressive action on climate change throughout the entire forest products value chain. Supported by WWF-Canada as an initiative within the industry's overall carbon neutral program, and managed by an independent secretariat, the alliance will help businesses along the forest products value chain to reduce their carbon and greenhouse gas emissions and achieve recognition for their leadership. Specifically, the CO2 Neutral Alliance will profile members' carbon and greenhouse gas reduction activities based on three criteria:

1. Initiatives already under way and that will continue.
2. Initiatives that will be broadened and/or accelerated.

3. New initiatives that will be undertaken or adopted.